The Spruce for National Association of Realtors
Art Direction, Illustration & Graphic Design
This quick concept was created in 2 days to show NAR how we might leverage content from Investopedia and The Spruce to target our home buying audience as they explore the pros and cons of investing in different styles of residential architecture.
I created illustrations and layouts to bring our team’s strategy to life. The design uses angular image crops to feature the architectural forms of the houses, with rounded type and buttons for a human, welcoming effect.
